Know which marketing channels
earn your revenue.

Connect every ad channel, customer journey, and sale.
See what deserves credit, understand why, and know where to spend next.

One revenue picture. Every credit explained, step by step. Every gap visible.

Turn scattered marketing data
into one clear decision.

Source overviewSeptember
MetaNot connected yet
Google AdsAd spend
HubSpotLeads
StripePayments
The source stays attached.

Connect spend to revenue.

Bring ad spend, customer activity, and orders into one revenue view without losing where each number came from.

Attribution comparisonRevenue
Meta reported$56,000
Google Ads reported$52,000
weive · Linear$54,000
Platform reports stay separate from weive credit.

See who earns the sale.

Compare platform-reported results with Weive attribution so duplicate claims never distort the decision.

✳weive
What was Google Ads spend?

Spend comes from the connected account. weive credit is the model’s split, and a missing source is not zero.

Source recordsCoverage gap
Keep the limits in the answer.

Know what to do next.

Ask what is working, what is wasting budget, and what needs attention. Every answer links back to the evidence.

Illustrative figures. Your workspace uses your connected data and chosen attribution model.

Spend. Journeys. Customers. Revenue.

Your marketing and business data, connected
MetaGoogle AdsHubSpotStripe

Stop debating the numbers.
Start making the decision.

When every platform claims the same sale, Weive connects the journey to the revenue and shows exactly what each conclusion is based on.

Three colleagues reviewing charts, notes, and a laptop around a desk

Why should we trust
this result?

September reviewPartial coverage

Every number comes with proof.

$48,000Source-matched revenue
Source recordsAvailable
Matching methodVisible
Additional spend sourceMissing

Illustrative evidence view

01

See where the numbers disagree.

Compare every claim against the same customers, orders, and date range.

02

Trace revenue back to the journey.

Open any result to see the customer journey, source data, and rule that assigned credit.

03

Turn uncertainty into the next action.

Know whether to scale, cut, reconnect a source, or test another attribution view.

One sale. Multiple claims.
See the difference instantly.

Compare what ad platforms report, what your customer and order data confirms, and how your chosen model shares credit.

Platform reportedClaim
$56,000

Meta’s attribution perspective

Source matchedDerived
$48,000

Order values matched under a stated rule

✳Custom modelEstimated
$54,000

A separate modeled perspective

Illustrative data · values are not additive
01

Understand the claim.

Platform reports use their own attribution rules and windows. Two platforms can claim the same order.

02

Inspect the match.

A matched result has a source and a rule. Trace it to the records, and read it within its coverage.

03

Examine the estimate.

A model can offer another perspective. Its assumptions stay explicit, and its result stays separate from observed records.

Attribution describes credit.
It does not establish causation.

Trust the number before you move the budget.

Derived

Trace every credited sale to its touches and rules.

$48,000
Order recordsMatched
Campaign identifiersExamined
CalculationVisible
Revenue credit you can explain.

Open the journey behind the result.

See the customer journey, connected records, and attribution rule behind every credited conversion.

SOURCE COVERAGE

See what the data cannot tell you.

Connected recordsAvailable
Additional sourceUnavailable
—Not measured.
Never disguised as $0.

Never make a decision on hidden gaps.

Weive flags missing sources and incomplete coverage before they quietly distort performance.

Know what is working.
Know how sure you are.

Every result shows its source, method, and coverage, so you can act on the signal without overlooking the gaps.

Revenue credit, with the proof attached.Illustrative dataset · September 2026 · USD
OBSERVED / SOURCE RECORD

A number you can trace and defend.

$25,000 is the spend returned by the connected ad accounts in this example. The missing source remains excluded and visible.

Source
Connected advertising records
Period
01–30 September 2026
Coverage
Connected source only
Method
Sum of recorded spend

See performance change.
Understand what changed it.

Track attributed revenue beside spend while keeping the date range, connected sources, and missing data in view.

Cumulative source-matched revenue$48,000
Matched revenueIllustrative · September 2026
Illustrative cumulative matched revenueMatched revenue grows from $6,000 to $48,000 across September. Known spend grows from $3,000 to $25,000. Values are illustrative, not customer results.$50k$35k$20k$5k04 Sep: cumulative matched revenue $6,00004 Sep08 Sep: cumulative matched revenue $11,00008 Sep12 Sep: cumulative matched revenue $19,00012 Sep16 Sep: cumulative matched revenue $26,00016 Sep20 Sep: cumulative matched revenue $35,00020 Sep25 Sep: cumulative matched revenue $41,00025 Sep30 Sep: cumulative matched revenue $48,00030 Sep

Matched revenue is derived. Known spend excludes the unavailable source. Modeled revenue is kept separate.

Chart data

Illustrative cumulative values in USD
Through dateMatched revenueKnown spend
04 September$6,000$3,000
08 September$11,000$7,000
12 September$19,000$10,000
16 September$26,000$14,000
20 September$35,000$17,000
25 September$41,000$21,000
30 September$48,000$25,000
Through 30 September$48,000Matched revenue
Known spend$25,000Available sources only
CoveragePartialOne source unavailable
September · USD

Read the spend.
Know the scope.

Meta$12,000
Google Ads$13,000
Additional sourceUnavailable

$25,000 of known spend. A missing source remains a gap, not a zero.

Ask what to scale next.
Get the answer and the proof.

Weive turns live attribution data into direct answers about performance, wasted spend, customer journeys, and gaps that need attention.

✳ weive intelligenceInteractive concept
What can we say about September performance?
✳

The connected records show $48,000 in source-matched revenue and $25,000 in known ad spend. Their ratio is 1.92×, within that scope. An additional spend source is unavailable, so this is not a complete return comparison.

01 / Source records02 / Matching rule03 / Coverage

Record matching does not establish causation. Modeled revenue is excluded.

Ask weive

Example conversation. In the product, answers use connected accounts and the model.

01

Understand performance quickly.

Turn attribution results into a clear answer without losing the source or calculation.

02

Find what could mislead the decision.

Surface missing records, stale connections, and incomplete periods before they affect the budget.

03

Turn evidence into the next action.

Create a performance brief grounded in current data, with the limits clearly stated.

01

Never mistake
missing for zero.

Make budget decisions with the real limits of your data in view.

Missing sources, incomplete periods, and unavailable values stay visible. A true zero means a valid result within a defined scope.

02

Every credit
comes with proof.

Trace every attributed result back to the journey, rule, and source behind it.

Keep source records, calculations, and assumptions distinct. Let the evidence set the strength of the conclusion.

From disconnected data
to a confident decision.

Weive turns raw marketing records into an attribution view your whole team can understand and challenge.

Ad spendOrder recordsCustomer records
01

Connect the sources.

Bring ad platforms, CRM activity, and revenue together while preserving the original source.

Matched resultDerived
$48,000

Order records + matching rule

Source attachedCoverage visible
02

Choose how credit works.

Use first touch, last touch, linear, time decay, or your own rules, then see how the answer changes.

KnownPartialUnavailable
03

Act with confidence.

Scale what earns credit, investigate what is unclear, and never treat missing data as performance.

A team examining a laptop together in a bright shared workspaceBuilt for the decisions behind the budget.

One attribution view.
Built for every decision-maker.

Marketing teams

See which channels and campaigns deserve more budget. See which need scrutiny.

Analysts & agencies

Give clients a clear, defensible view of performance with every assumption visible.

Business leaders

Understand where growth is coming from without getting lost in platform dashboards.

Different businesses.
The same revenue question.

See how teams use connected evidence to resolve conflicting reports and make the next budget decision.

Two colleagues discussing their work in a relaxed shared officeCase study

Before moving spend,
know what earned credit.

When reports disagree, trace the sale through the journey before scaling the campaign.

Colleagues examining data together at a laptopCase study

Show clients the result
and its limits.

Give clients a performance view that makes missing sources and incomplete coverage impossible to miss.

Customer results belong here.
Only when they are verified.

“

No borrowed logos. No invented proof.

We will publish customer outcomes only when the customer has approved the quote and the result can be attributed honestly.

Verified customer stories coming soon

The questions that matter
before you move budget.

How does Weive connect marketing to revenue?

Weive connects ad activity to customer journeys and confirmed conversions, then applies the attribution model you choose. Every result keeps its source, date range, method, and coverage attached.

What happens when a source is missing?

Weive marks the result as incomplete and keeps the missing value visible. An unknown result is never presented as zero.

Can I compare attribution models?

Yes. Compare first touch, last touch, linear, time decay, and custom models against the same journeys and verified revenue.

Does attribution prove a campaign caused the sale?

No. Attribution explains how revenue credit is assigned. Weive keeps that distinction clear so credit is not mistaken for causal lift.

Are the figures on this page customer results?

No. They are illustrative figures used to demonstrate the product. Live workspaces use each customer’s connected accounts and conversion data.

Bring Weive into your AI workflow.
Keep live attribution within reach.

Use Weive’s evidence layer from the AI tools your team already works in, from the terminal to the editor.

Ecosystem preview. Tool logos identify their respective products; weive connections are not demonstrated in this preview.

Control every connection.
Govern every
decision.

Workspace controls

Access
Scope
Review
  • Control access to every connected source
  • Keep observed, attributed, and estimated data distinct
  • Keep AI answers and calculations inspectable
  • Set permissions for every connected AI tool
  • Require human review before sensitive actions
  • Make source coverage visible to every decision-maker

Know what earns revenue.
Spend the next pound better.

Get started